Jaguar Heritage Driving Experiences

Friday, March 27, 2015 to Saturday, April 25, 2015

NOTE: This report relates to a programme that ran in 2015.  It is not being continued for 2016 but Jaguar Land Rover Classic is offering some new programmes this year - click here for more details.

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The Jaguar Heritage Driving Experience programme was launched in November 2014 following Jaguar Land Rover's acquisition of the James Hull Collection  - which forms an integral part of the new initiative.  The collection showcases more than 70 years of motoring heritage, from pre-war road racers through the famous models from the fifties and sixties, right up to the present day.  A selection of cars from the collection has been specially prepared to support this programme. 

The Driving Experiences allow enthusiasts to drive - or be driven - in some of the most iconic cars from Jaguar's long history as well as a selection of modern cars, with arrive and drive packages to suit every budget.  All Driving Experiences take place at JLR's newly acquired test track facility at Fen End, near Kenilworth, which features a 1.8 mile multi-surface circuit that allows all the cars to be put through their paces in a controlled environment.

The entry-level Jaguar Experience allows visitors to choose between a number of iconic Jaguar models, including the XK150, Mark 2 and Series 1 and 3 E-types. They also provide the opportunity to compare the classics against the F-type or the XFR.

Prices range from £95 - £250.Fen end 2

Those with slightly deeper pockets may be tempted by the 'Le Mans Experience', which gives race fans the chance to relive the heyday of Hawthorn and Hamilton from the cockpit of a C-type or D-type. It costs a bit more – £750 – but lasts up to half a day, and includes a drive in the stunning XKSS.

Top of the tree is the Grace and Pace Experience, which costs £2000. Jaguar enthusiasts have an entire day of driving historic cars and the latest creations from the firm's Special Vehicle Operations division.  They also enjoy a gourmet lunch at a nearby restaurant with chauffeur-driven transfers in classic Jaguar saloons.

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Customers also have access to an exclusive viewing of Jaguar's Perfect Ten exhibition, which features a selection of classics picked by director of design Ian Callum, Lord March and Brian Johnson, such as the rare SS100 and one-off XJ13.  All of these cars are part of the Jaguar Heritage Trust's collection and are frequently used at events both in the UK and abroad.